Dove released an ad showing all different types of mothers taking care of their children in different ways. They want to make the point that there is no right way to parent. They make the point that social media has people thinking they have to conform to a model of perfection that doesn’t exist. So they made this as showing that there are many ways to be a good mother. They use the hashtag #realmoms.
Read more: Powerful Ad Reminds Moms There’s No One Right Way To Parent